Privacy Policy

Welcome to HypeBridge Eval ("we," "our," or "us"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI-powered influencer evaluation platform at thehypebridge.com and related services.

By accessing or using HypeBridge Eval, you agree to this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access or use our services.

Last Updated: November 2024

2.1 Information You Provide

• Account Information: When you register, we collect your email address, name, and authentication credentials through Firebase Authentication.
• Profile Information: Additional details you choose to provide in your user profile.
• Payment Information: Billing details processed securely through Stripe for subscription and usage quota management.
• Communications: Information you provide when contacting us at dami@thehypebridge.com.

2.2 Information Automatically Collected

• Usage Data: Information about how you interact with our platform, including evaluation requests, search queries, and feature usage.
• Device Information: IP address, browser type, operating system, and device identifiers.
• Analytics Data: User behavior data collected through Microsoft Clarity for improving user experience.
• Cookies and Tracking: Session cookies, authentication tokens, and local storage data for platform functionality.

2.3 Third-Party Data Collection

• Influencer Data: Publicly available social media data for influencers you choose to evaluate through our platform.
• Social Media Platforms: Information retrieved from public profiles on platforms like Instagram, TikTok, YouTube, and Twitter/X.

We use the collected information for the following purposes:

• Service Delivery: To provide influencer evaluation services, generate AI-powered insights, and deliver analysis reports.
• Account Management: To create and manage your account, authenticate users, and maintain user profiles.
• Payment Processing: To process subscription payments and manage usage quotas through Stripe.
• Communication: To send evaluation completion notifications via Mailgun, respond to inquiries, and provide customer support.
• Platform Improvement: To analyze usage patterns, improve our AI models, and enhance platform features.
• Security: To detect and prevent fraud, unauthorized access, and other security threats.
• Legal Compliance: To comply with applicable laws, regulations, and legal processes.

4.1 Data Storage

We use Firebase Firestore for secure cloud storage of user data, evaluation results, and platform analytics. Your data is stored on Google Cloud Platform infrastructure with industry-standard security measures.

4.2 Security Measures

• End-to-end encryption for data transmission (HTTPS/TLS)
• Firebase Authentication with secure token-based authentication
• Regular security audits and updates
• Access controls and authentication middleware
• Firestore security rules for authenticated user access

4.3 Data Retention

We retain your personal information for as long as your account is active or as needed to provide services. Evaluation results are cached for faster retrieval. You may request deletion of your account and associated data at any time by contacting us.

We integrate with the following third-party services, each with their own privacy policies:

• Firebase (Google): Authentication, database, and hosting services
  Firebase Privacy Policy
• Stripe: Payment processing and subscription management
  Stripe Privacy Policy
• Microsoft Clarity: User behavior analytics and heatmaps
  Microsoft Privacy Statement
• Mailgun: Email notification services
  Mailgun Privacy Policy

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

• Service Providers: With trusted third-party services (Firebase, Stripe, Mailgun, Microsoft Clarity) necessary for platform operation.
• Legal Requirements: When required by law, court order, or government request.
• Business Transfers: In connection with a merger, acquisition, or sale of assets, with notice to affected users.
• Protection of Rights: To protect our rights, privacy, safety, or property, and that of our users.
• With Your Consent: When you explicitly authorize us to share specific information.

You have the following rights regarding your personal data:

• Access: Request a copy of the personal information we hold about you.
• Correction: Request correction of inaccurate or incomplete information.
• Deletion: Request deletion of your account and associated data.
• Data Portability: Request a copy of your data in a machine-readable format.
• Opt-Out: Unsubscribe from marketing communications (service-related emails may still be sent).
• Cookie Control: Manage cookies through browser settings (may affect platform functionality).

To exercise these rights, contact us at dami@thehypebridge.com.

HypeBridge Eval operates globally and may transfer your information to servers located outside your country of residence, including the United States and other countries where Google Cloud Platform (Firebase) operates. We ensure appropriate safeguards are in place for international data transfers in compliance with applicable data protection laws.

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If you become aware that a child has provided us with personal information without parental consent, please contact us, and we will take steps to delete such information.

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by posting the updated policy on this page and updating the "Last Updated" date. Your continued use of HypeBridge Eval after changes constitutes acceptance of the updated Privacy Policy.

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

12.1 European Users (GDPR)

If you are located in the European Economic Area (EEA), you have additional rights under the General Data Protection Regulation (GDPR):

• Right to withdraw consent at any time
• Right to lodge a complaint with a supervisory authority
• Right to object to processing based on legitimate interests
• Right to restriction of processing in certain circumstances

12.2 California Users (CCPA)

If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA):

• Right to know what personal information is collected
• Right to know if personal information is sold or disclosed
• Right to say no to the sale of personal information
• Right to access your personal information
• Right to equal service and price